At Portal Technologies we work with our clients to produce social media strategies which give you the tools you need to implement and manage your own social media platforms.
Many of the businesses we work with want to get their business out there online using social media but feel over whelmed with where to begin.
At Portal Technologies we work with our clients to produce social media strategies which give you the tools you need to implement and manage your own social media platforms.
Kick Starter Igniting the Fire |
Growth Fueling the Fire |
Pro Lift-Off |
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Social Media Audit | |||
Audit of current social media content | |||
Recommendations for optimizing your social media accounts | |||
Social Media Strategy | |||
Goals and KPI’s | |||
Target audience definition | |||
Strategy for each platform | |||
Content strategy – what content will work for your brand | |||
Reach strategy – how to reach your audience effectively | |||
Content Strategy | |||
Content ideas for your brand | |||
Brand mood board (instagram) | |||
Hashtags for your brand (instagram and twitter) | |||
Posting strategy | |||
How to write captions that convert | |||
Advertising strategy | |||
Recommedations on paid social media strategy to achieve goals: | |||
Budget | |||
Creative | |||
Targeting | |||
BONUS Guide: How to increase organic reach on instagram | |||
BONUS Tutorial: How to set up a facebook ad from scratch | |||
Training | |||
BONUS Tut 1: Understanding Facebook & Instagram analytics | |||
BONUS Tut 2: How to curate your Instagram feed like a pro | |||
PLUS Social Media Content Planning Calendar | |||
Additional | |||
1 hour skype or face to face handover with your PT representative | |||
*PLEASE NOTE THIS IS JUST A GUIDE AND MAY DIFFER DEPENDING ON YOUR INDUSTRY – FULL SCOPE OF WORK WILL BE PROVIDED WITH QUOTE | Get started now |
We have tailored our social media packages to meet the various demands of small and medium sized businesses throughout the UK. We work with you to identify which social media channels work best for your business i.e. Facebook, Instagram, Twitter or LinkedIn and tailor the strategy to focus on your target market.
Who is the Kick Starter Social Media Package for?
Businesses who want to create a clear social media strategy which works for their business and be confident their social media accounts are set up correctly to utilise their potential. Furthermore you want tips on how to create content that is right for your audience.
Who is the Growth Social Media Package for?
Businesses who need help defining a social media marketing strategy but want to take it a step further by investing in their first ad campaign, supported by relevant training to ensure future success.
Who is the Pro Social Media Package for?
Businesses who want to create a winning social media strategy supported by practical content creation tools to deliver consistent, quality content that converts into new business. We will even create your first social media posts for you to set you up for success.
"We have had some incredibly good insight from Portal Technologies and there services have been extremely helpful. Thank you to everyone at Portal Technologies."
Redefine
"We used Portal Technologies to assist and manage our Google Adwords and Shopping Campaigns. I am delighted with the results obtained in a very short space of time. Elspeth and the team at Portal were easy to work with and flexible to our needs as business whilst providing highly professional and technical support."
Beatsons
"We were very pleased with the in-depth and industry specific knowledge that Portal Technologies provided us with for our Social Media Strategy and made moving forward with Social Media much easier with a clear focus and plan. It has been by far the most useful bit of support we have received through business Gateway and Scottish Enterprise”
The Just Slate Company